November 21, 2012

Hyper Island Master Class in Buenos Aires this week!

Three amazing days immersed in a Hyper Island Master Class in Buenos Aires!  Thought-provocative content, intellectual stimulation, re-thinking business models, re-wiring how we approach our brand development process...  this is the type of thing you need to do every once in a while to break away from our conventional 9-to-5 (if there ever was one). 

It is so refreshing, from time to time, to break away from the work we do to listen and interact with smart people from completely diffferent walks of life.  I have always been curious about Hyper Island and this was well worth the trip. 

I need to do more of this...


November 9, 2012

Explaining Marketing ROI in a fun way

After a week discussing Marketing ROI, it was fun receiving this video from a colleague....