November 28, 2014

Repositioning peanut brittle

My wife was in the kitchen the other day preparing peanut brittle for a school function.  She asked me to try It out.  I don't like peanut brittle but in the how-to-be-a-good husband manual there's probably a chapter on providing candid feedback to kitchen experiments.  My immediate reaction: "It tates burnt", I said, worried that my comments would trigger a hell's kitchen moment.  She surprised me by going back to work testing other variations without saying a word.  After finishing a batch she thought was promising, she asked me try it.  I really hate peanut brittle, so this time I politely refused saying I was sure she had gotten this recipe right.

The next day, knowing how much I crave ice cream, she told me she had made pralines that I could use as a topping.  I absolutely love pralines!  Her pralines over a dulce de leche scoop was heaven. Once the bowl was empty, I was a little suspicious, so I asked if she hadn't just broken the peanut brittle into small pieces.  Her answer: "Yes Honey, isn't that what you call marketing?".



November 24, 2014

Innovation harnessing the energy of soccer players

In one of Rio de Janeiro's favelas, called Morro da Mineira, Shell is lighting up the community's soccer field by using both solar panels and kinetic tiles invented by Laurence Kemball-Cook - CEO of Pavegen. The weight of a player's footstep is transformed into energy within the kinetic tiles: innovation harnessing the energy of the beautiful game. I love the concept and it speaks so well about Shell's sustainable energy initiative.

 How cool is that?