July 16, 2009

More augmented reality applications

After our Doritos augmented reality case in Brazil, I received e-mails from friends with other real cool applications using the same technology.

James Maul, from Joinville, sent me the story of this new iPhone application from Acrossair - a service that helps people locate subway lines in New York and San Francisco...

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My friend Stuart Meyler told me about a Japanese company called Tonchidot that developed an amazing social augmented reality mobile location-based service called Sekai Camera. The application merges the virtual and real world by using a digital device as a viewfinder. Take a look at a video presented at TechCrunch...

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