April 19, 2010

Two new spots for Doritos in Brazil

This weekend, we started airing two new 30" spots from Doritos 2010 TV Campaign. The new spots are a continuation of last year's successful campaign 'Wanna Share Something With Your Friends, Share a Doritos' which reinforces the brand as a social snack among teens.

In these two new executions, AlmapBBDO did a great job creating new situations which are interrupted by the campaign theme... reminding people that the best thing to share among friends is a bag of Doritos.

Doritos - Brazil's fastest-growing snack in 2009 - is becoming a lovemark among Brazilian millennials.

More news to come...

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