Two days ago, I sat down to talk to a friend who I hadn't seen in a few months (something I need to do more of). This guy is the wired type that knows it all and is always a pleasure to talk to. It's funny how, a few years ago we would have talked about what's hot in São Paulo's restaurant scene or catch up on who is doing what, especially since we have some many friends in common.
What happened was, the conversation revolved pretty much around the latest apps we've downloaded and our opinion about the brands that we think are doing a good job taking advantage of new media. It was fun.
Sign of the times...
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