August 28, 2008

Getting kids to imagine, create and invent

I fell in love with this campaign from and sponsored by the United States Patent and Trademark Office that sends a powerful message that kids can have fun through creativity and inventions. The TV campaign showcases a boy called Brian who put suction cups on his bike tires to ride in places that nobody has ridden before.  It's all about reminding kids that they can achieve anything they want in life. 

The campaign theme is "Anything's possible. Keep thinking." 

Having two elementary school kids of my own, the message struck an emotional chord. It's worth going to the website and see the hundreds of inventions submitted by kids all over America.  There's even a section that teaches kids the basics on how to patent a cool idea.


A beautiful message to a future generation of innovators.  

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