Blog dedicated to the passion for creative strategic thinking, consumer insights, collaboration, and product innovation...
how great marketing can become a significant contributor to growth
March 1, 2008
PepsiCo... is great!
This month's Fortune Magazine's cover story is entitled "What Makes Pepsi Great? - An Inside look at how Indra Nooyi has transformed an American business icon" by Betsy Morris... it just confirms that PepsiCo is such a great company to work for.